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2016-2017 Catalog
Linguistics - Marketing - Mathematics
11
INTRODUCTION TO LANGUAGE
FOR TEACHERS
3 units, 3 lecture hours, (Pass/No Pass)
PREREQUISITES: English 1A or 1AH.
This course examines human language, including
its nature, structure, use, history, and acquisition. Emphasis is
on the systematic linguistic description of language knowledge
and usage. It is recommended for foreign language majors,
liberal studies majors, and students in the Multiple Subject
Credential Blended Program. (A, CSU, UC)
MARKETING (MKTG)
10
MARKETING
3 units, 3 lecture hours, (Pass/No Pass)
ADVISORIES: Eligibility for English 125, 126, and
Mathematics 201.
This class is an introduction to the role of marketing
in business, the various philosophies that guide marketing
management and the importance of the role of the consumer in
the marketing process. Using the skills learned in this course,
students will research and write a marketing plan. (A, CSU)
11
SALESMANSHIP
3 units, 3 lecture hours, (Pass/No Pass)
ADVISORIES: Eligibility for English 125, 126 and
Mathematics 201.
This class focuses on the systems used in the selling
process. Emphasis is placed on analysis of psychological aspects
of consumer decision-making and consumer attitudes toward
the salesman that affect success. (A, CSU)
12
ADVERTISING AND PROMOTION
3 units, 3 lecture hours, (Pass/No Pass)
ADVISORIES: Eligibility for English 125, 126,
and Mathematics 201.
This course explores the process of brand promotion
and marketing. Students will gain an understanding of the
market and environment for brand promotion. Emphasis
is placed on the tools, evaluation, and measurement of
advertising campaigns. (A, CSU)
MATHEMATICS (MATH)
4A
TRIGONOMETRY
4 units, 4 lecture hours, (Pass/No Pass)
PREREQUISITES: Mathematics 103 or
equivalent, and Geometry. ADVISORIES: Eligibility
for English 125 and English 126.
This course in trigonometry of the plane concentrates
on trigonometric functions and their applications. Topics
covered include the trigonometric functions, solution of
right triangles, radian measure, fundamental identities,
angular measure, graphs, logarithms, functions of composite
angles, oblique triangles, trigonometric equations, inverse
trigonometric functions, and complex numbers, including
powers and roots. The study of polar coordinates and polar
equations is also covered. (A, CSU-GE)
4B
PRECALCULUS
4 units, 4 lecture hours, (Pass/No Pass)
PREREQUISITES:Mathematics4A. ADVISORIES:
Eligibility for English 125 and 126.
The course is an analytic and comprehensive
study of algebra, geometry, and trigonometry designed to
prepare students for calculus. Topics include conic sections,
inequalities, systems of equations, polynomial, trigonometric,
rational, exponential, and logarithmic functions and their
graphs. (A, CSU-GE, UC, I)
5A MATH ANALYSIS I
5 units, 5 lecture hours (Pass/No Pass option)
PREREQUISITES:Mathematics 4B or equivalent
.
ADVISORIES: Eligibility for English 125 and 126.
Introduction to calculus, analytic geometry,
differentiation and integration of polynomial, exponential,
logarithmic, and trigonometric functions; limits; curve
sketching, and applications. (A, CSU-GE, UC, I) (C-ID
MATH 210)
5B MATH ANALYSIS II
4 units, 4 lecture hours, (Pass/No Pass)
PR ER EQU I S I T E S : Ma t h ema t i c s 5A .
ADVISORIES: Eligibility for English 125 and 126.
This class investigates the applications of
integration, many techniques of integration, improper
integrals, parametric equations, polar coordinates and
functions. Further study involves conic sections, exponential
growth/decay models, infinite series including Maclaurin
and Taylor Series. (A, CSU-GE, UC, I) (C-IDMATH 220)